The name “Geo / Vita” is a abbreviation of Geografia and Vita; Italian for Geography and Life. Thus, Geo/Vita is our personal expression in describing a wondrous approach to a life full of discoveries, a celebration of the free spirit, and wanderlust for adventure.  Geo/Vita is an urban rural clothing for a life full of constant discoveries. Indonesia is known as one of the world & most beautiful holiday destination, attracting tourists from all over the world to its pristine beaches and magnificent cultural spots. It is these remarkable qualities that Geo/Vita wants to highlight through our products.

Serving a contrast of print between urban and rural, we would like to show the world differing facets of Indonesia. The rapidly growing urban structures and its lavish metropolitan lifestyle, as well as the life of tranquility granted by its serene and exotic rural landscapes. Today, there is an ever-increasing demand for local products and a surge of appreciation for local brands and local designers. The age of social media has introduced numerous aspirations and inspirations to a countless number of audiences. Audiences that aspire to experience the life of adventure through different means.

With this in mind we decided to create a lifestyle product line that speak all of those reasons above together. A sophisticatedly processed swimwear where its origin, inspiration, materials and productions are 100% made in Indonesia.

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